Important trends in beauty, fashion and wellness


Beauty, fashion and well-being are three of the most important driving forces of modern societies. They represent what we desire to feel, look and look like.

With that in mind, let’s explore three key trends in these areas.

The rise of entrepreneurship

When people think of Chanel, Louis Vuitton, Dior, Gucci and Prada, they often imagine expensive, luxurious and high-end products for the very wealthy. They imagine Hollywood celebrities, famous athletes and prominent politicians on their way to lavish meetings and parties. On the other hand, brands such as H&M, Uniqlo, Gap, Guess and Zara are synonymous with mass.

These are clothes and shoes which, while stylish and of fairly good quality, are not as expensive as their older counterparts. Yet one thing is certain. They are all giant multinational corporations with vast resources and names known around the world.

As these and other popular brands continue to expand their markets and make profits, the advent of social media and all that the internet has brought is a wide array of small businesses focused on fashion, the beauty and well-being. For example, many entrepreneurs today work hand in hand with large-scale perfume oil suppliers such as Flaire and others to create everything from fragrances to handmade body and hand soaps, candles and other scented products.

Essentially, in the 21st century, if you’ve got a great new business idea and you’re willing to work hard on it, there’s a good chance you can make it a reality.

Social and environmental awareness

It’s no secret that climate change is real and that we are living through an environmental crisis unlike any we have ever seen. As the polar ice caps continue to melt, temperatures rise, our natural resources dwindle, and thousands of species of flora and fauna are threatened or disappear altogether, the need for action grows stronger every day.

Fortunately, companies in the fashion and beauty industries have taken note of the environmental footprint mass production and consumption have gone and continue to go on our planet. And while the change is still slow and filled with speed bumps, they are starting to put in place mechanisms that minimize carbon emissions in their factories and use environmentally friendly and recyclable materials to make not only their clothes and shoes, but also bags. , boxes and other packaging materials.

From a social point of view, things are also improving. First, government and nonprofit organizations are doing their due diligence to ensure fair working conditions for sweatshop workers in countries like China, Indonesia, Thailand, and Myanmar. Second, advertising agencies and the fashion industry as a whole have become more inclusive in terms of what an ideal body should look like and what the outdoor beauty concept should be.

Back to the past

There is an island in the small African nation of Malawi called Mumbo Island. This exotic tourist destination is only accessible by kayak and does not offer a 3G internet connection, let alone 4G or 5G. With its crystal-clear waters, tropical fauna, and magnificent climate, it is slowly becoming a popular landing place for people from different countries of the world for another reason. And that reason is that it has little to no modern technology, and if you go there, you can engage in so-called digital detox for a few days. there are also others.

People in modern societies live hectic lives which often result in stress-related illnesses like anxiety, bipolar disorder, insomnia, type 2 diabetes, hypoglycemia, and hypertension. When we are not constrained by the demands of a hyper-competitive work atmosphere, we need to take responsibility at home and take the time to get in shape and create social networks. Yet some of this pressure is not external. Rather, it comes from ourselves.

Regardless of what people might say, when you spend hours and hours on your phone watching YouTube videos, scrolling through your Facebook calendar, reading tweets, or playing video games, it’s your choice. . No one is forcing you to do this.

Fortunately, people are now more aware of the effects of too much exposure and are taking steps to switch off.

Three of the most important lifestyle trends in beauty, fashion and wellness are the rise of entrepreneurs in the beauty and fashion industries, a new understanding of the impact of fashion on our environment and our lives, and the realization that having too much access to technology is not the best thing for our well-being.

As always, the key is to find a balance between what we want, the resources we use to get it, and its effect on our lives.

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